Case Study: Philippines Paints Brand achieves 30% sales productivity gain with BeatRoute

Philippines Paints Brand boosts sales productivity 30% with BeatRoute

A leading paints brand in the Philippines faced significant challenges with low field visibility and a lack of alignment between its sales team and business goals. This execution gap led to poor performance tracking and inadequate sales forecasting across its complex distribution channels. To address this, the company partnered with BeatRoute to implement its goal-driven SFA platform.

Using BeatRoute's SFA, scorecards, and visual merchandising forms, the paints brand was able to digitize its field execution and translate company targets into clear rep-level goals. This solution resulted in a 30% gain in sales productivity, improved coverage planning, and higher customer engagement satisfaction. The rapid deployment of BeatRoute's zero-code platform was key to achieving these measurable outcomes.