Case Study: AAVA Brands achieves 25–30% higher store sellouts with BeatRoute

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Preview of the AAVA Brands Case Study

AAVA Brands lifts store sellouts 25–30% with BeatRoute

AAVA Brands, a fast-growing FMCG company in Nigeria, faced challenges with fragmented data visibility and manual processes across its large field force. To streamline execution and drive sell-through, they partnered with BeatRoute to implement its goal-driven AI platform, integrating SFA and DMS modules.

By deploying BeatRoute's solution and integrating it with their Oracle Netsuite ERP, AAVA Brands achieved an 18-20% boost in field force productivity and a 25-30% increase in store sellouts. The implementation provided real-time insights and sharper tracking, significantly improving operational visibility and accountability. BeatRoute enabled the company to resolve execution gaps faster and scale its operations effectively.


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