Beantown Media Ventures
7 Case Studies
A Beantown Media Ventures Case Study
Jobright, a Silicon Valley-based AI-native job platform, faced the challenge of announcing a modest funding round and launching its new AI-powered job search agent in a saturated market. They hired Beantown Media Ventures (BMV) as their PR agency to break through the noise and secure meaningful media interest despite these hurdles.
Beantown Media Ventures developed a strategic narrative framing Jobright as a shift away from traditional job search, supported by proprietary data storytelling. BMV secured a feature in Bloomberg News and inclusion in key AI newsletters, driving coverage in over 52 news articles with a combined readership of 336 million. This successful campaign helped increase Jobright's monthly site traffic from under 2 million to 4.9 million.