Case Study: Shop Direct launches a London tech talent community and builds proactive hiring pipelines with Beamery

Shop Direct Launches a Tech Community with Beamery

Shop Direct, the UK’s second largest online retailer, faced low brand awareness among London’s tech community as it invested in a new London technology hub, plus the need to hire at scale quickly and a lack of meaningful data and reporting. To address this, Shop Direct partnered with Beamery and deployed Beamery’s talent CRM/platform on top of its ATS to proactively engage passive candidates and build a dedicated tech talent community.

Beamery enabled Shop Direct to build and engage talent pipelines, capture candidate information, and create organized talent pools—launching the London Tech Talent Community that now holds 13,000+ candidates. The Beamery platform delivered greater personalization, consistency and improved reporting, with Shop Direct expecting reduced time-to-hire and praising Beamery’s ongoing customer support.

Shop Direct

Melissa Woodall

Employer Brand Manager