Case Study: Let’s Camp expands into new markets with Beacon Software’s AI-powered lead generation

Helping Let’s Camp Expand Into New Markets With AI-Powered Lead Generation

Let's Camp, an outdoor software platform for finding and booking campgrounds, faced challenges with manual lead generation and a limited outbound sales infrastructure. They had no structured way to expand into new markets and relied on slow, inconsistent processes, causing them to miss opportunities. Beacon Software was engaged to address these issues.

Beacon Software implemented an AI-powered scraping and enrichment engine to automate lead generation, providing clean, verified contact lists. They also sourced a dedicated SDR, utilized AI-driven email sequencing, and embedded a CRM specialist to overhaul the system. This solution helped Let’s Camp triple its new customer growth, add over $10M in new pipeline value, and successfully expand into the marina market.

Let’s Camp

Mike Yasieniuk

Founder & CEO