Case Study: Solar Buddies achieves stronger email revenue and engagement with Be A Bear

Solar Buddies drives 77% of email revenue with Be A Bear

Solar Buddies, a company that had recently secured funding on Dragon's Den, faced the challenge of preparing its email marketing for an expected surge in website traffic ahead of its TV episode airing. The small team needed to ensure its customer relationship activities were effective, so they engaged the vendor Be A Bear to improve their strategy using the Klaviyo platform.

Be A Bear migrated Solar Buddies' email marketing to Klaviyo and established a series of automated email flows to connect with users at key stages of their journey. This solution had a significant measurable impact, with 77% of all email revenue being attributed to these new automated flows. The campaigns also achieved a 34.4% average open rate and an 80% sign-up rate from the homepage pop-up.

Solar Buddies