BCD Travel
47 Case Studies
A BCD Travel Case Study
Trane Technologies partnered with BCD Travel to boost adoption of its TripSource self-service platform across six Latin American countries. The challenge was low traveler use of the app six months after rollout, which hindered goals to capture hotel bookings within the managed travel program, improve the traveler experience, and generate savings.
BCD Travel implemented a targeted traveler outreach strategy using Skype sessions, surveys, and tailored messages in English and Spanish. This communication highlighted TripSource benefits like greater hotel choice, time savings, and enhanced safety. As a result, BCD Travel helped Trane Technologies increase TripSource usage by 88%, leading directly to significant hotel savings.