Case Study: a top 10 global pharmaceutical company reduces booking time and improves compliance with BCD Travel's Tripsource

Top 10 Global Pharmaceutical Company reduces booking time to under 5 minutes with BCD Travel

The customer, a top 10 global pharmaceutical company, faced challenges with its legacy travel booking system, which was inefficient and inconsistent across its 60 markets. The platform required too many clicks, constrained content access, and failed to meet strict regulatory requirements. To modernize its program, the company partnered with BCD Travel and implemented the Tripsource platform.

BCD Travel's Tripsource solution provided a streamlined, self-service booking experience that reduced the average reservation time to under five minutes. The platform expanded content availability and integrated real-time policy reminders for compliance. This resulted in online adoption increasing from 65% to 77% within six months, with over 35,000 registered users and 83% of rail bookings now made online.