BCD Meetings & Events
43 Case Studies
A BCD Meetings & Events Case Study
The global financial services client faced a challenge in overhauling its meetings strategy following internal changes, including new stakeholders and departmental alignment. They engaged BCD Meetings & Events to deploy best practices and align their meetings with core business goals, utilizing the vendor's meetings management and strategy services.
BCD M&E began by conducting a spend analysis and providing industry benchmarks. They designed a new sourcing strategy that leveraged their buying power, considered new destinations, and adjusted processes to source earlier. This leadership resulted in over $450,000 saved in the first year and improvements in content delivery and attendee experiences.
Global Financial Services Client