Baynote
8 Case Studies
Case Study: US Appliance achieves double‑digit revenue growth and higher AOV with Baynote
A Baynote Case Study
US Appliance - Customer case Study
US Appliance is a large online retailer of high-end home appliances with more than 10,000 SKUs. Facing insufficiently targeted onsite search and the impracticality of manual merchandising, the company aimed to improve conversion rates, increase average order value, and enhance the overall customer experience.
To address this, US Appliance implemented personalized Dynamic Recommendations, Personalized Onsite Search layered on an open-source catalog, and a Merchandising Center on Yahoo! Merchant Solutions. The result was a double-digit increase in sales and revenue, a significant lift in average order value, faster conversions with less customer frustration, and automated merchandising that freed the marketing team to focus on other initiatives.
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US Appliance
Joe Nashif
Founder, US Appliance