BatesMeron Sweet Design
104 Case Studies
A BatesMeron Sweet Design Case Study
Mérieux NutriSciences, a global consumer goods testing company, faced challenges with internal employee enthusiasm and external hiring efforts, which were hurting its reputation on employer review sites. They enlisted the agency BatesMeron to develop a campaign to boost morale and attract new talent.
BatesMeron created the "Feed Your Appetite for Science" campaign, which included a new internal communications guide, a redesigned internal newsletter, a comprehensive careers webpage featuring real employee photos and testimonials, and a refreshed social media presence. This solution significantly improved internal communication and helped Mérieux NutriSciences achieve a higher, more favorable rating on Glassdoor.