Case Study: Chicago Flower & Garden Show boosts ticket sales and engagement with BatesMeron Sweet Design's new website

Flower & Garden Show boosts ticket sales and sponsorships with BatesMeron

The Chicago Flower & Garden Show, an iconic event for over 150 years, faced a challenge with an outdated website that clashed with its new branding and lacked easy updateability, responsive design, and a clear call-to-action for ticket sales. BatesMeron was engaged to address these issues by building a new website.

BatesMeron designed and developed a mobile-friendly website with a bright, illustrated theme that matched the event's branding, prioritizing stunning imagery and ease of use. The solution featured reorganized navigation, a prominent ticket purchase button on every page, and a live countdown clock. This resulted in increased excitement and buzz for the event, easier ticket purchasing, and the attraction of more event sponsors, energizing the audience for a record-breaking show.

Flower & Garden Show