Case Study: Cloudbakers strengthens its brand and website with BatesMeron Sweet Design

Cloudbakers streamlines a 60-page website with BatesMeron Sweet Design

Cloudbakers, a cloud migration and adoption consultancy, needed help communicating their expertise and standout culture through a robust new brand identity and website. They turned to the vendor, BatesMeron, for a comprehensive solution that included brand messaging, visual identity, collateral and a new website.

BatesMeron evolved the brand by leaning into Cloudbakers' playful yet professional identity, refining their iconic smiling cloud logo and expanding their color palette. They developed savvy and helpful messaging that avoided complex jargon. The solution included a complete overhaul of the website, which was streamlined to over 60 pages, integrated with Hubspot, and optimized for navigation and SEO. As a result, the new site acts as a true business development tool, and the collaboration continues on new marketing projects.

Cloudbakers