Case Study: CDW Merchants showcases its broad product portfolio with BatesMeron Sweet Design

CDW Merchants launches a modular 3D sales tool with BatesMeron Sweet Design

CDW Merchants, a top visual merchandising and e-commerce packaging company, faced a challenge in showcasing its diverse product range, which led to clients pigeonholing them and prospects not understanding their full capabilities. They turned to the vendor BatesMeron to develop a modular, three-dimensional marketing tool to solve this problem.

BatesMeron developed several creative concepts, with the selected "An Inside Look" concept being an interactive storefront window box that allows for mix-and-match case studies. This tangible sales tool was produced by CDW Merchants using their own facilities. The solution was successfully implemented and is being used as a sales tool, with their team reported to be very happy with the results.

CDW Merchants