Case Study: ManoMano achieves 5x more mobile sales with Batch

ManoMano generates 5x more mobile sales in 12 months with Batch

ManoMano, a leading European online DIY, home, and garden marketplace, faced the challenge of improving customer lifetime value and breaking its dependency on paid acquisition. Its marketing team, led by VP Anaïs Lesueur, needed a more effective strategy to engage customers and drive mobile sales through its app. To address this, they partnered with the vendor Batch to implement a sophisticated customer engagement strategy.

Batch provided the solution by enabling ManoMano to create personalized in-app messaging campaigns. These included a welcome cycle, abandoned cart messages, and order tracking notifications. As a result of implementing Batch's platform, ManoMano generated five times more mobile sales within a 12-month period, significantly maximizing its profitability and achieving its goal of boosting customer engagement.

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