Barques
13 Case Studies
A Barques Case Study
CleanMed Europe, a sustainable healthcare conference, faced the challenge of engaging its online audience after moving to a fully virtual format. They partnered with the vendor Barques for brand strategy and design services to elevate their digital identity.
Barques facilitated a discovery workshop to clarify the conference's mission and then created a dynamic visual identity, including a new logo, custom icons, and video content. This solution successfully enhanced the virtual experience, resulting in 863 attendees from 37 countries and 11,276 views of online content. An overwhelming 99% of attendees would recommend the conference to others.