Case Study: Carolina Bucci boosts revenue with The Barn’s bespoke Forte Beads Maker

Carolina Bucci boosts revenue 300% with The Barn

Carolina Bucci, an Italian fine jewelry designer, faced the challenge of translating the tactile and creative in-store experience of its Forte Beads collection into a digital environment. The goal was to preserve the sense of personal discovery and one-to-one service online. The Barn provided consultancy and created bespoke personalisation tools to meet this need.

The solution implemented by The Barn was a mobile-first, "build your own bracelet" personalisation platform. This digital tool allowed customers to creatively select beads and finishes. The project was highly successful, resulting in a 300% increase in revenue, a 96% higher conversion rate, and a 22% rise in average order value for the Carolina Bucci Shopify store.

Carolina Bucci