Case Study: Traframe achieves 22.7% more conversions with BarkWeb's Google Ads strategy

Traframe boosts conversions 22.7% with BarkWeb

Traframe, a specialist in timber frame solutions based in Eastbourne, faced the challenge of generating qualified leads at a competitive cost and improving its market visibility across East Sussex and Kent. They engaged BarkWeb and its PPC and Google Ads services to achieve these objectives.

BarkWeb implemented a comprehensive Google Ads strategy using a Single Theme Ad Group (STAG) structure and smart bidding techniques. This approach resulted in a 22.7% increase in conversions and a 21.4% decrease in cost per acquisition (CPA), delivering 63 qualified leads at a CPA of £44 for Traframe.

Traframe