Case Study: Detox Kitchen optimises customer profitability with Bark.London’s advanced LTV cohort analysis

Detox Kitchen improves LTV reporting with Bark.London

Bark.London worked with Detox Kitchen, which sought to understand the time it took for different customer cohorts to become profitable. The client also needed to analyze how products with varying price points impacted customer lifetime value relative to acquisition costs.

To address this, Bark.London developed a custom, in-depth LTV report. This solution provided insights into acquisition costs and relative LTVs for different cohorts, enabling Detox Kitchen to refocus its marketing efforts on the most profitable products. Bark.London delivered a live LTV reporting dashboard and helped the client pivot its marketing strategy to better suit its company objectives.

Detox Kitchen