Case Study: Venta Muebles achieves +180% eCommerce conversions and +25% sales with Barilliance personalization

How Venta Muebles Online Uses Barilliance to Multiply Sales

Home Design Virtual Shops (ventamueblesonline.es), the fastest-growing eCommerce retailer in Spain, needed to scale a personalized shopping experience across multiple countries while increasing conversions, average order value and sales. Facing anonymous first-time visitors, multi-language sites (Spain, France, Italy, Portugal) and omnichannel customer journeys, the company sought a way to deliver relevant, timely offers and control the full customer experience.

Using Barilliance, Venta Muebles implemented behavior-driven personalization—embedded product recommendations, AI optimization, omnichannel tracking, message bars, dynamic pop-ups and live social-proof notifications—to tailor pages, emails and cart messaging in real time. The result: +180% eCommerce conversion rates, 2x engagement with product recommendations, +25% total sales, and personalization rules that produced +3–25% lift in conversion with an average order value of $298 for targeted offers.

Venta Muebles

Constantino García

Chief Executive Officer