Case Study: Fantastic Furniture achieves 163% higher conversions with Barilliance

Fantastic Furniture boosts conversions by 163% with Barilliance

Fantastic Furniture, an Australian furniture retailer, faced challenges in converting site visitors due to a massive product catalog, the need for location-based personalization, and high cart abandonment rates. To address this, they partnered with Barilliance to implement its onsite personalization and product recommendation tools.

Using Barilliance, Fantastic Furniture deployed dynamic product recommendations, personalized content based on customer location and behavior, social proof notifications, and a cart recovery email campaign. This solution led to a 163% increase in conversion rates for engaged customers, a 10% year-on-year increase in average order value, and the recovery of 17% of abandoned carts, representing 14% of revenues that would have otherwise been lost.

Fantastic Furniture