Case Study: Sally Corporation brings Sesame Street to life with Barco projection technology

Barco brings vivid projections to Sesame Street dark ride

Sally Corporation, a leading designer and manufacturer of dark rides, faced the challenge of creating a high-performance, immersive Sesame Street attraction for PortAventura World. The project required vivid and reliable projections for various complex screen setups to bring the beloved characters to life and ensure a high level of customer satisfaction for this showcase ride. They turned to vendor Barco and its UDX-W22 projectors for a solution.

Barco implemented its projectors to deliver the superb color, sharpness, and performance needed for the ride's eight diverse screens. The solution was completed on time, with Barco flying in equipment from across the globe. The result is a highly immersive experience that successfully captures the essence of the Sesame Street brand, as praised by the client's VP of Technical Services and Sesame Workshop.

Sally Corporation

John Stegall

V.P. Technical Services