Case Study: Viva Apotek reaches 1 million members more efficiently with Barantum Omnichannel CRM

Viva Apotek boosts efficiency by 20–30% with Barantum

Viva Apotek, a pharmacy network with 100 outlets and one million members, faced the significant challenge of reaching its widespread customer base efficiently. Without an integrated system, managing communications via WhatsApp and SMS was difficult. To overcome this, Viva Apotek implemented the omnichannel CRM system from Barantum.

The solution from Barantum enabled Viva Apotek to send messages to millions of customers with one click and integrated chats from various platforms into one system. This increased the team's work efficiency by 20-30% and allowed only two customer service admins to manage all communications. The implementation of Barantum significantly increased both operational efficiency and customer satisfaction.

Viva Apotek