Case Study: Dataro achieves smarter charity marketing and improved conversions with Bapple’s AI-powered SaaS web application design

Dataro reduces bounce rate by 20% with Bapple

Dataro, an AI-powered SaaS web application for the charity and not-for-profit sector, had a solid product with great traction but faced a challenge. Their platform lacked professional UX design and their marketing website was failing to generate excitement, potentially hindering further growth. They enlisted the UX agency Bapple to overhaul their entire web application and marketing site.

Bapple implemented a comprehensive solution that included thorough research, a new intuitive information architecture, and high-fidelity prototyping for the onboarding journey. They delivered a fresh marketing website and a React-powered front-end application, making it easy for new customers to connect their CRM and start campaigns. As a result of Bapple's work, Dataro achieved a 20% reduction in bounce rate and a 15% increase in sales.

Dataro