Case Study: Zenya boosts hotel guest satisfaction lead generation with Bant.io

Zenya - Customer Case Study

Zenya, a hospitality service that helps hotels improve guest experiences and guest satisfaction, needed help reaching more hotel managers and directors. The company partnered with Bant.io to generate more relevant conversations with hotels interested in improving guest satisfaction, without requiring heavy infrastructure or staff training.

Bant.io built and ran a lead generation campaign using an 8-email sequence and 15 A/B tests, reaching 15,920 prospective clients. The campaign produced a 54% open rate, 41% response rate, 18% conversion to opportunities, and 130 hot leads, while retargeting added 130,586 impressions, 84 clicks, and 13 conversions.

Zenya

Jesal Sangani

Chief Executive Officer