Case Study: What About Wiki boosts SMB lead generation with Bant.io

What About Wiki - Customer Case Study

What About Wiki, a company that helps startups improve their reputation and credibility by setting up Wikipedia pages, wanted to generate more leads and expand sales in the SMB space. They partnered with Bant.io to support their outbound lead generation efforts.

Bant.io launched a targeted campaign that reached 4,710 prospective clients, developed 5 email sequence campaigns, and ran 9 A/B tests. The result was a 46% open rate, 32% response rate, 51% conversion to opportunities, and 323 hot leads, helping What About Wiki reduce outbound marketing costs by almost 60%.

What About Wiki

Brendan Gibson

Founder