Case Study: UCQ generates 168 hot leads with bant.io

UCQ - Customer Case Study

UCQ, an independent higher education provider founded in 1994, wanted help generating leads across several key markets. They partnered with bant.io to improve lead generation for their work-based learning and degree apprenticeship offering.

bant.io developed customized messaging, two email sequences, and four A/B tests to reach 8,122 prospects. The campaign delivered a 39% open rate, 29% response rate, 18% conversion to opportunities, and 168 hot leads for UCQ to follow up with.

UCQ

Stuart Cameron Managing

Director of Commercial Operations