Case Study: The Paragraph Project generates qualified leads with Bant.io

The Paragraph Project - Customer Case Study

The Paragraph Project, a Durham, NC marketing agency, worked with Bant.io to help expand its customer base in the United States. The challenge was to generate more qualified leads by targeting SMEs with a more focused, effective outreach approach.

Bant.io developed a highly targeted campaign with bespoke messaging, using 2 email sequences and 4 A/B tests, plus retargeting support. The campaign reached 2,514 prospects and delivered 48 hot leads, along with a 17% open rate, 41% response rate, 28% opportunity rate, 21,277 retargeting impressions, 76 clicks, and 2 conversions.

The Paragraph Project

Dave Alsobrooks

Partner