Case Study: Substrate Achieves 74 Hot Leads with bant.io

Substrate - Customer Case Study

Substrate, an e-learning company focused on scientific education, needed help reaching higher education organizations to promote its mobile education platform. They partnered with bant.io to improve sales and marketing outreach and clearly communicate their value proposition to potential customers.

bant.io built an email marketing and social outreach campaign for Substrate, developing one email sequence and running five A/B tests to reach 5,272 prospects. The campaign delivered a 25% open rate, 11% response rate, 26% conversion to opportunities, and generated 74 hot leads for follow-up.

Substrate

Will Schneller

Co-Founder and Chief Executive Officer