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Case Study: RosettaHealth expands US client base with Bant.io lead generation
A Bant.io Case Study
Rosetta Health - Customer Case Study
RosettaHealth partnered with Bant.io to expand its U.S. client base and promote its health record exchange platform, HealthBus. The company needed help communicating the value of its interoperable health records solution and reaching the right healthcare prospects.
Bant.io developed 5 email sequences, ran 8 A/B tests, and reached 13,519 prospective clients through the campaign. The effort delivered a 22% open rate, 18% response rate, 36% conversion to opportunities, and 54 hot leads, with the email and retargeting campaigns generating strong measurable traction for RosettaHealth.
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Rosetta Health
Doug Hill
COO & President