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Case Study: Right Submission boosts US and European lead generation with Bant.io
A Bant.io Case Study
Right Submission - Customer Case Study
Right Submission, a biotechnology regulatory applications company, partnered with Bant.io to expand its presence in the US and European markets. The challenge was reaching a very specific target audience of medical device companies with messaging that clearly communicated the value of its streamlined submission and FDA clearance support service.
Bant.io developed three email sequences, ran five A/B tests, and reached 2,131 prospects with tailored messaging based on unique data points for each lead. The campaign delivered a 34% open rate, 27% response rate, 15% conversion to opportunities, and generated 30 hot leads, helping Right Submission connect with the right prospects across the US and Europe.
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Right Submission
Marek Herrmann-Nowosielski
CEO & Co-Founder