Case Study: Pierpoint International boosts recruitment lead generation with Bant.io

PierPoint - Customer Case Study

Pierpoint International is a global recruitment specialist serving clients across North America, with a strong focus on technology, sales, and corporate roles. Pierpoint turned to Bant.io to help attract more qualified prospects for its outsourced recruitment services and to better introduce its contingency, part-time, and full-time hiring solutions to potential customers in the United States and Canada.

Bant.io built a multi-step outreach campaign for Pierpoint International that included three email sequences, three A/B tests, and LinkedIn support, reaching 1,340 prospective clients. The campaign delivered a 38% open rate, a 48% response rate, 45 hot leads, and a 19% opportunity rate, showing strong traction and qualified interest in Pierpoint’s recruitment offering.

Pierpoint International

Tracey Langford

Director of National Accounts