Case Study: MiTio achieves 40 hot leads and expanded market reach with Bant.io

Mitio - Customer Case Study

MiTiO, the Medical Interpreting and Translating Institute, partnered with Bant.io to expand its reach across the United States, Canada, and Mexico. The challenge was to attract more qualified prospects for its self-paced online medical interpreting and translation courses while improving lead quality and conversion.

Bant.io supported MiTiO with localized copy, A/B testing, and email and LinkedIn social selling campaigns. The pilot generated 27 hot leads from 2,331 prospects, alongside a 34% open rate and 23% response rate, and the LinkedIn campaign added 13 more hot leads. In total, Bant.io helped MiTiO produce 40 hot leads and 13 opportunity conversions.

MiTiO

Nelva Lee

CEO and Founder