Case Study: JourneyTree achieves 39 hot leads with bant.io

JourneyTree - Customer Case Study

JourneyTree, an information technology and services company, needed help launching a lead generation campaign to reach potential customers across Europe, the United States, and Australia. They partnered with bant.io to support the effort, using targeted outreach and messaging for their customer analytics tool.

bant.io developed two email sequences with six A/B tests, plus retargeting and LinkedIn campaigns, to reach 2,783 prospects. The campaign delivered a 50% open rate, 34% response rate, 8% conversion to opportunities, 39 hot leads, 9,466 retargeting impressions, 43 retargeting clicks, and 6 additional leads from LinkedIn.

JourneyTree

Ana Milicic

Business Development Manager