Case Study: jacando achieves 151 Hot Leads in German-speaking markets with Bant.io

jacando - Customer Case Study

jacando, a Swiss HR cloud solution for recruiting, HR administration, and talent management, wanted to expand sales into German-speaking markets, including Germany, Austria, and Switzerland. To support this growth, jacando partnered with Bant.io for lead generation campaigns tailored to these regions.

Bant.io developed 4 email sequence campaigns and ran 13 A/B tests to reach 7,312 prospects. The campaign delivered a 49% open rate, 18% response rate, 39% conversion to opportunities, and 151 hot leads, with the initial campaign generating 42 hot leads that were added to jacando’s sales pipeline.

jacando

Dennis Teichmann

Head Marketing & Product