Bant.io
255 Case Studies
A Bant.io Case Study
Griffin Networks, an information technology and services company serving the Washington DC, Northern Virginia, Maryland, and South Central PA markets, wanted to build a steady stream of leads and expand its reach across English-speaking countries. Bant.io was brought in to help them target the right prospects in the right locations with a more effective lead generation approach.
Bant.io created a campaign using four email sequences and four A/B tests, reaching 12,502 prospective clients with tailored messaging. The effort produced a 40% open rate, an 8% response rate, a 6% conversion rate to opportunities, and 85 hot leads, including leads from PPC and chatbot conversions.
John Lloyd
Chief Executive Officer