Case Study: ComplianceQuest boosts quality management lead generation with Bant.io

ComplianceQuest - Customer Case Study

ComplianceQuest, a cloud-based Enterprise Quality Management Software (EQMS) company built on Salesforce, wanted to promote its platform and attract more customers in the US, Canada, Australia, and New Zealand. They partnered with Bant.io to improve lead generation and reach the right enterprise-quality audience.

Bant.io launched a targeted campaign using three email sequences and five A/B tests, reaching 4,335 prospects and supporting the brand with retargeting. The campaign delivered a 26% open rate, 32% response rate, 10% conversion to opportunities, 31 hot leads, plus 265,000 retargeting impressions, 453 clicks, and 76 additional conversions.

ComplianceQuest

Shalini Chowdhary

VP of Marketing