Case Study: AUP IT achieves 56 hot leads with Bant.io

AUP IT - Customer Case Study

AUP IT, an IT services provider that helps organizations reduce costs and improve systems, needed to reach more quality prospects in Melbourne, Sydney, and Brisbane, specifically in educational and learning institutions, non-profits, and printing companies. They turned to Bant.io to support a targeted outreach effort.

Bant.io built and ran a focused email campaign that reached 1,048 prospects, developed 2 email sequences, and carried out 2 A/B tests, along with retargeting as part of the plan. The campaign delivered strong results for AUP IT, generating 56 hot leads, a 51% open rate, an 88% response rate, and a 12% conversion to opportunities, with the retargeting campaign adding 23,095 impressions.

AUP IT

Steven Hasanoff

Business Development Manager