Case Study: NowCPA strengthens its brand and website with Banker Creative

NowCPA launches a new website in 11–16 weeks with Banker Creative

NowCPA, a modern CPA firm, wanted to transition from an outdated brand and clearly differentiate itself from standard bookkeepers by positioning itself as a relatable coach for business owners. They came to vendor Banker Creative having identified the StoryBrand approach as the right solution but needing expert help to implement it into effective messaging and design without sacrificing either.

Banker Creative solved this by crafting relatable, non-jargony messaging, using the term "Money Stuff" to simplify their value proposition, and designing a modern WordPress website that incorporated the client's existing branding. The project, which began in August, was successfully launched the following January, providing NowCPA with a clear and concise website to captivate their audience and display their expertise.

NowCPA