Banker Creative
50 Case Studies
A Banker Creative Case Study
AG Williams Painting, a multi-generational painting company from New York, faced the challenge of modernizing their website to better connect with potential customers and overcome common anxieties about hiring a contractor. They partnered with Banker Creative to create a new WordPress-based site that would build trust and generate more leads.
Banker Creative's solution was to redesign the website with a focus on messaging that immediately addressed customer concerns, assuring prospects they would "do the job right." The new design incorporated a professional aesthetic, a 5-star review section, and specific functionalities like exit-intent popups and before/after portfolio sliders. While the project timeline extended to 28 weeks, the new site successfully repositioned AG Williams Painting as established and trustworthy experts in their field.