Case Study: Raw Hire boosts digital visibility and conversions with Bang Digital

Raw Hire achieves 80% LinkedIn target-list exposure with Bang Digital

Raw Hire, a long-standing provider of job-ready fleet solutions for the mining industry in Western Australia, sought to reinforce its position as the top choice for fleet hire. Their challenge was to remain top of mind with key clients and target companies in the demanding Pilbara region. To meet this challenge, they partnered with the vendor Bang Digital for a digital marketing strategy.

Bang Digital implemented a multi-platform digital campaign extending over ten months. The solution utilized Google Display, Performance Max, LinkedIn, and Meta to target specific companies and reinforce the client's messaging. The results were significant, including achieving 80% exposure to the target client list on LinkedIn, an 80% increase in key website events, and a 67% increase in website conversions.

Raw Hire