Case Study: Uber streamlines campaign asset management with Band of Coders

Uber scales photo asset management with Band of Coders

Uber's marketing team faced the challenge of managing a growing library of digital assets after an internal project to build a dedicated tool, Uber Photo, had stalled. With momentum lost and a half-finished product, they needed a vendor to take ownership and deliver. Band of Coders was brought in to complete the image management app.

Band of Coders took over the project, finalized the tool, and delivered the working application that Uber's marketing team came to rely on daily. Furthermore, Band of Coders maintained the entire stack—including front end, back end, and infrastructure—to keep Uber Photo stable, performant, and ready to scale with the team's growing demands.

Uber