Case Study: Trio Healthcare achieves 1,841 in-market leads in target budget with BANC

Trio Healthcare boosts organic traffic 42% with Banc

Trio Healthcare, a manufacturer of care products for ostomates, faced the challenge of increasing awareness in a competitive market dominated by larger players who invested heavily in sponsorships and clinical recommendations. As a smaller company, they lacked the means to compete in this way and turned to digital marketing vendor Banc for a solution, though they were unsure where to begin.

Banc implemented a sensitive digital strategy using Paid advertising and on-site content to emphasize the quality and practical benefits of Trio's products. This approach successfully boosted engagement, delivering 1,841 in-market leads within the target budget. The results included a 34% reduction in lead acquisition cost and a 42% year-on-year increase in organic traffic, significantly growing their marketing database.

Trio Healthcare