BAMKO
52 Case Studies
A BAMKO Case Study
The Kroger Co., a major American retailer with nearly 400,000 employees, faced a challenge in making its store associates easily identifiable to customers. To solve this, Kroger partnered with vendor BAMKO, specifically its service HPI Powered by BAMKO, to engineer and roll out its first major uniform update in a decade across all 21 of its regional banners.
HPI Powered by BAMKO designed and manufactured a modern, division-customized uniform collection featuring ergonomic upgrades and a unified brand identity. The vendor also built an enterprise-scale logistics network to manage the nationwide distribution. The solution resulted in significantly higher associate satisfaction with the new workwear's comfort and successfully made employees much easier for shoppers to identify on the sales floor.