Case Study: Preferred Materials Inc. strengthens employee loyalty with BAMKO’s Welcome Baby milestone gifting kits

Preferred Materials Inc. (PMI) boosts employee loyalty with BAMKO, cutting turnover over the past 2 years

Preferred Materials Inc. (PMI), a construction materials company, sought a meaningful way to support employees celebrating the arrival of a new baby and to demonstrate its commitment beyond standard corporate benefits. Partnering with BAMKO, PMI aimed to enhance its new paternity leave policy with a tangible and heartfelt gifting program to foster employee loyalty and engagement.

BAMKO curated and delivered a custom "Welcome Baby" kit filled with essentials and gifts directly to employees' homes. This solution was met with an overwhelmingly positive response from employees, who expressed immense pride and gratitude. For PMI, this initiative contributed to a significant decrease in employee turnover over two years, strengthening long-term loyalty in an industry with typically high turnover rates.

Preferred Materials Inc. (pmi)