Case Study: Jack in the Box drives a 300% sales increase with BAMKO's custom apparel launch

Jack in the Box boosts merch orders 300% with BAMKO

Jack in the Box, a quick-service restaurant, sought to create excitement and drive sales for a campaign celebrating its mascot's birthday. The challenge was to develop unique merchandise that would captivate fans and encourage widespread social sharing. Vendor BAMKO was tasked with designing and producing this custom apparel.

BAMKO designed a standout collection featuring a custom sweatshirt with a magnetic liner and plush hat. The limited-edition items were sold on a custom e-commerce site and TikTok Shop. The solution drove a remarkable 300% increase in order volume on the first day, leading to products selling out quickly. BAMKO's innovative product design successfully engaged the fanbase and achieved impressive sales.

Jack in the Box