Case Study: Chobani builds employee brand love with custom Monopoly boards from BAMKO

Chobani creates 3,000 custom Monopoly boards with BAMKO for Family Day

The customer, Chobani, sought a premium and unique giveaway for its annual Family Day corporate event that would appeal to employees of all ages and serve as a lasting reminder of its brand. The vendor, BAMKO, was tasked with moving beyond generic swag to create a highly shareable gift that would build a genuine sense of belonging and community.

BAMKO delivered a fully customized version of the Monopoly board game, collaborating directly with Hasbro on a complex, six-month program. The solution included bespoke artwork, custom game properties based on Chobani locations, and themed tokens. The result was an overwhelmingly positive reception from attendees, who were overjoyed with a collectible gift that fostered a sense of appreciation and created lasting memories for families.

Chobani