Case Study: Aetna streamlines promotional product distribution with BAMKO

A BAMKO Case Study

Aetna cuts fulfillment costs by shifting 75% of kitting to BAMKO

Aetna faced a significant logistics challenge in distributing promotional products and giveaways to its vast network of representatives across the country. Their traditional domestic warehousing and fulfillment methods were costly and time-consuming. To address this, Aetna partnered with vendor BAMKO for a comprehensive logistics transformation.

BAMKO streamlined the fulfillment process by moving 75% of the kitting and packing operations to the factory during production, making items "ship-ready." This solution, which leveraged BAMKO's global sourcing and logistics expertise, resulted in significant cost savings, faster delivery times, and improved overall efficiency for Aetna.


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