Case Study: Mitek Systems boosts executive thought leadership with BAM

Mitek Systems grows LinkedIn following 30% year-over-year with BAM

Mitek Systems, a software company specializing in digital identity verification, engaged vendor BAM to help its executives stand out as thought leaders and distinguish the company from its competitors. The challenge was to increase awareness and grow the presence of Mitek's c-suite executives on Twitter and LinkedIn.

BAM implemented a solution using executive branding, influencer relations, and social media strategy. This involved creating custom LinkedIn content and identifying key industry influencers to target. As a result of BAM's work, one executive's LinkedIn following grew organically by 30% year-over-year and two valuable personal meetings with target influencers were secured.

Mitek Systems