Case Study: Longbridge Device Lab launches branded booking website with Ballyhoo

A Ballyhoo Case Study

Longbridge Device Lab launches an online booking website in December 2015 with Ballyhoo

Longbridge Device Lab, a local not-for-profit open device lab founded by Ballyhoo, required a complete internet presence. The challenge was to create a full brand identity—including a logo and website—from scratch. The website needed to provide information about the lab's services, feature a blog for the community, and, most importantly, include an online booking system for visitors to schedule appointments to use the testing facility.

Ballyhoo designed a brand that reflected the region's industrial history alongside its modern tech focus. They then built a responsive website using their Ballyhoo Refresh platform, incorporating a custom booking module, a device list, and newsletter signup functionality. The solution successfully launched in December 2015, providing the local developer community with a professional online portal to access the lab's resources. As an in-house project, it also served as a showcase of Ballyhoo's comprehensive web design and development capabilities.


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